Art Direction
Elbkind Reply / Scholz & Friends
2021
Mercedes-Benz Trucks eActros
Sustainable, forward-thinking, innovation-driven, and quiet: Introducing the inaugural all-electric truck from Mercedes-Benz.
The launch of the new eActros by Mercedes-Benz Trucks called for a photoshoot directed by Scholz & Friends. At Elbkind, we conceptualized a distinctive campaign with visuals tailored for the brand's global digital channels.
The launch of the new eActros by Mercedes-Benz Trucks called for a photoshoot directed by Scholz & Friends. At Elbkind, we conceptualized a distinctive campaign with visuals tailored for the brand's global digital channels.
